The Florida Fan Game
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I was impressed with a campaign conducted by Florida tourism office.
The name of the program was "the Florida fan game".
The program was designed as a contest between fans of the six football teams in Florida.
The fans competed to invited as many people as possible to football games in Florida on Facebook on behalf of the team.
The visitors could get $25 southwest airline coupon to use on a flight to the state.
In conclusion, 70000 invitations were sent from the 6 teams' fans.
The producer of the campaign said "there is nothing more powerful than a personal invitation in tourism."
I wonder if I can use this concept for our product.
http://www.gatorzone.com/story.php?id=21940
The name of the program was "the Florida fan game".
The program was designed as a contest between fans of the six football teams in Florida.
The fans competed to invited as many people as possible to football games in Florida on Facebook on behalf of the team.
The visitors could get $25 southwest airline coupon to use on a flight to the state.
In conclusion, 70000 invitations were sent from the 6 teams' fans.
The producer of the campaign said "there is nothing more powerful than a personal invitation in tourism."
I wonder if I can use this concept for our product.
http://www.gatorzone.com/story.php?id=21940
I was impressed with a/the campaign conducted by Florida's tourism office.
The fans competed to invited as many people as possible to the football games in Florida by using on Facebook on behalf of the team.
The visitors could get a $25 southwest airline coupon to use on a flight to the state.
In conclusion, 70000 invitations were sent from the fans of all 6 teams. ~Alternative
Thank you, Michael-san.
The fans competed to invited as many people on Facebook as possible to football games in Florida on Facebook on behalf of the team. If you put "football games (...) on Facebook" close together, it sounds like the games are on Facebook, like fantasy football. So I moved "on Facebook" closer to the "inviting people" part.